Due to an industry change that’s looking to improve and reduce spam, fraud, unwanted messaging and protect SMS as a trusted communications channel in the U.S., every messaging provider who services A2P Campaigns must conduct this vetting.
Starting January 26, 2023, all new US A2P 10 DLC Campaign registrations (Standard, Low volume standard, and the soon-to-be-released Sole Proprietor 2.0) will be subject to a manual vetting process and be charged a one-time $15 campaign verification fee at the time of registration.
Note: We are collecting the campaign verification fee and will pass that along without markup to our telecommunications partners. The cost is not levied by us directly.
You can see in the table below the existing and new registration fees.
Things to note:
Please note: Toll-Free messaging remains an attractive alternative option to A2P 10DLC.