XOLBY Mass Text Feature

XOLBY’s Mass Text feature allows businesses to send bulk SMS messages to large groups of contacts, helping you engage with your audience, promote offers, and deliver important updates quickly and effectively. Whether you’re running a promotional campaign, sending reminders, or updating your customer base, Mass Text ensures your message reaches the right people at scale, with personalized touches that enhance engagement.

Key Features:

• Bulk SMS Sending: Send SMS messages to hundreds or even thousands of contacts in one go, saving time while maintaining a personal touch. Whether you're sending reminders, promotional offers, or announcements, it’s easy to reach a large audience instantly.
• Personalization: Customize each message with merge tags (like name or company) to make your bulk messages feel personalized and relevant to each recipient, increasing engagement and response rates.
• Segmentation: Target specific groups of contacts by segmenting your audience based on criteria like demographics, location, purchase history, or engagement levels. This ensures that your messages are tailored to the right recipients for maximum impact.
• Message Scheduling: Schedule your bulk SMS campaigns to send at a specific time, ensuring your messages go out when they’re most likely to be seen and acted upon, even if it’s outside of business hours.
• Delivery & Open Tracking: Monitor the success of your SMS campaigns with real-time tracking, including delivery status and open rates. This helps you evaluate the effectiveness of your messages and make improvements for future campaigns.
• Opt-Out & Compliance: Automatically include an opt-out option in your mass text messages, ensuring compliance with SMS marketing regulations and helping maintain customer trust.
• Two-Way Communication: Enable two-way messaging with your contacts, allowing them to respond to your mass texts. This helps foster engagement and opens the door for more personalized communication.
• Template Library: Save time by using pre-built SMS templates or create your own for future campaigns. This allows you to reuse successful messages and maintain consistency across campaigns.
• Keyword Triggers: Use keywords in your text messages that allow recipients to opt-in or request more information with a simple reply. For example, customers can text a keyword like “SALE” to receive a discount or special offer.
• Automated Responses: Set up automated replies for common queries or interactions, allowing your business to engage with customers 24/7, even if you're not available.

Benefits for Your Business:

• Time Efficiency: Send messages to large groups of people at once, dramatically reducing the time spent on outreach compared to individual texting or calling.
• Increased Engagement: Personalize your messages to boost engagement, making customers feel like they are receiving relevant, tailored communication rather than generic mass marketing.
• Higher Open Rates: SMS messages typically have higher open rates compared to email, ensuring that your message is more likely to be seen and acted upon quickly.
• Cost-Effective Communication: Mass texting is a cost-effective way to reach a wide audience, especially when compared to other forms of advertising or outreach like direct mail or phone calls.
• Effective Marketing Tool: Use mass text messaging to promote sales, events, and offers, or send reminders, updates, and surveys, ensuring that your marketing efforts reach your audience instantly.
• Enhanced Customer Service: By enabling two-way communication, you can handle inquiries and engage with customers, fostering loyalty and improving customer satisfaction.

Examples of Mass Text Use Cases:

1. Promotions & Discounts: Send bulk SMS campaigns announcing special offers, seasonal sales, or exclusive discounts to your customer base, increasing the likelihood of conversions.
2. Event Reminders: Remind customers about upcoming events, appointments, or webinars, ensuring they don’t miss out and reducing no-show rates.
3. Product Launches: Use mass text to announce new product releases, limited-time offers, or exclusive access to early-bird deals, driving customer excitement and sales.
4. Customer Surveys: Gather feedback from your customers through SMS surveys, collecting valuable insights to improve your products or services.
5. Transactional Notifications: Send bulk transactional messages like order confirmations, shipping updates, or appointment reminders to keep customers informed and engaged.
6. Seasonal Greetings: Keep your brand top-of-mind by sending holiday or special occasion greetings to your customers, creating a sense of connection and loyalty.

XOLBY’s Mass Text feature helps businesses reach large audiences quickly, while maintaining personalization and engagement. With features like segmentation, scheduling, and two-way communication, it provides an effective and scalable way to manage SMS marketing campaigns.