In this article, you will learn how to use RSS Feeds in the Email Builder and how to send RSS email campaigns.
The RSS Elements in the Email Builder allow you to send automatic emails containing dynamically inserted content when a new RSS item is published.
The RSS Header element will dynamically populate <channel> tags from your RSS Feed. This supports the following RSS channel tags – use their respective Custom Value to populate the email with the corresponding tag value:
When using the RSS Header element, you will see two editing options: Basic and Custom.
The basic adds the following non-editable text in the Text Editor
<h1 class=”h1″>{{rss_feed.title}}</h1> {{rss_feed.description}}<br /> <br />
The custom adds the following editable text in the Text Editor
Updates from {{rss_feed.url}} <h1>{{rss_feed.title}}</h1> <strong>{{rss_feed.description}}</strong><br /> <br /> <strong>In the {{rss_feed.date}} edition:</strong><br />
Note: You can also use the four custom RSS <channel> variables in the subject line
The RSS Items element accepts the following custom values and will dynamically insert their corresponding RSS Tags.
RSS enables you as a business to deliver updates and newly published blog content via email. You can send periodic RSS emails or newsletters that provide an overview of blog content based on what they have missed.
RSS stands for “Really Simple Syndication”, and refers to files that are read quickly by a computer (XML files) that automatically update information across sites.
Notes: